Dan is an esteemed and enterprising business leader who owns and operates multiple successful enterprises in the thriving Windsor, Ontario region. With a wealth of experience in launching and managing businesses, Dan possesses an exceptional skill set in marketing strategies, cutting-edge technology, and assembling a talented team of professionals. His unique approach enables him to swiftly and efficiently bring his ventures to fruition, resulting in a proven track record of success.


I currently own five businesses: Canadian Protein, a nutritional supplement manufacturer;  Coachwood Capital, an investment firm for Canadians to invest in U.S. Real Estate; LuxxisVIP, an executive limo and transportation service; and my own real estate investment portfolio. Since 2005, I’ve been doing this, and I’d want to share more with you.

My journey began in 2005 with the launch of a supplement website, followed by the establishment of a supplement shop of the same name. I quickly discovered that scaling a physical shop was far more difficult (and costly) than scaling an e-commerce platform, and so I sold the business.

During the 2008 economic meltdown, I utilized all the money I had accumulated via employment from the age of eight to acquire my first package deal of condominiums on Riverside Drive in Windsor. This is how I began building my real estate portfolio.

While I was developing my real estate portfolio, I continued to expand my e-commerce supplement business, Canadian Protein, which many of you are familiar with. Today, it is the country’s most trusted supplement brand.

I’ve continued to look for business opportunities to assist in making lives simpler and resolving society’s challenges throughout the last several years. It is for this reason that I founded LuxxisVIP and Coachwood Capital. 

Finally, as a fitness enthusiast, exercise has been a rock and a foundation for me during the ups and downs of entrepreneurship. I often express how much I wish I had had a mentor throughout my business path – I believe I would have made a lot less errors. And it is for this reason that I have chosen to share what I have learnt with individuals just like you.


Dan Crosby’s foray into real estate commenced in 2007-2008, with the acquisition of a group of condos in downtown Windsor, Ontario. Since then, he has been actively investing in real estate, including single-family homes, multi-family properties, and industrial spaces. Recently, he has expanded his portfolio to include American real estate. Dan’s strategies are continually adapting to keep pace with the dynamic real estate market.

As Dan Crosby was growing his real estate investments, he was also focused on expanding his supplement business. In 2005, he opened a brick and mortar store but soon recognized the limitations and expenses associated with scaling up in that format. He pivoted to e-commerce, and over time, his brand Canadian Protein has earned a reputation as the go-to source for high-quality supplements throughout Canada. The brand’s reliability and trustworthiness have propelled its success and established it as a leading player in the supplement market.

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